Intern,Global Brand Marketing-Sunnyvale at Yahoo / AtCollegeJobs.com

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Intern,Global Brand Marketing-Sunnyvale

at Yahoo in California

The Internet is a big, busy place, and we at Yahoo! are proud to stand out in the crowd. As the world's number one Internet brand, servicing over a half billion people, we're determined to maintain our commitment to delivering news, entertainment, information and fun... each and every day.

In order to maintain our position as one of the world's most trafficked Internet destinations, we're always on the lookout for people with big ideas and big talent to help us provide our visitors with the innovative products and services they've come to expect from Yahoo!. We're looking for people like you.

How Big Can You Think?

Brand Marketing Summer Intern, Global Brand Marketing

The Global Brand Marketing team at Yahoo! is seeking a dedicated, determined, well-organized, energetic, and creative Summer Intern to join its central Brand Advertising group. The Brand Advertising group is responsible for Yahoo! brand positioning and strategy; major agency relationships; large-scale, 360-degree brand advertising and media investments across Consumer and B2B audiences; and smaller-scale media planning and buying in partnership with individual Yahoo! product teams and business units.

The Brand Marketing Summer Intern will support a team of four for the summer. He or she will interface with cross-functional teams within Yahoo!, with advertising agency partners and media vendors outside of Yahoo!. The Brand Marketing Intern’s mission at Yahoo! will be to help create the most valuable and compelling consumer Internet brand in the world by diving in whenever and wherever needed with confidence and creativity to deliver valuable brand marketing support and results. This position resides in Sunnyvale, CA.

Responsibilities:

• Partner with the overall Brand Marketing team, Corporate PR/Internal communications, Business Unit teams, Ad Agencies, and other internal/external teams to contribute to the project management of a Brand advertising campaign.

• Manage campaign-related documentation – including creative briefs, media plans, campaign style guides, and project plans – ensuring effective organization and distribution to key stakeholders.

• Support management of Brand Marketing “evergreen media” – including the messaging calendar and creative placements for Yahoo! billboards in SF, LA, and NY-Times Square.

• Update integrated Corporate Marketing calendar – tracking major campaign timing, individual product & BU campaigns, and significant editorial events.

• Organize Brand Advertising team archive – ensuring one clearinghouse for historical television, print, radio, and online brand advertising.

• Develop innovative plan to extend Yahoo!’s brand advertising efforts to College towns and campuses.

Qualifications:

This Internship is open to Undergraduate-level candidates. The most critical job requirement is passion and interest in advertising and consumer brand marketing. The candidate must be an outstanding, energetic team player with a positive attitude. This person should always be willing to lend a hand. Specific proficiency with Microsoft PowerPoint, Word, and Excel is essential. Excellent written and verbal communication skills. Candidates pursuing Marketing, Advertising, or Communications degrees are preferred.

Yahoo! Inc. is an equal opportunity employer. For more information or to search all of our openings, please visit http://careers.yahoo.com.

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